Marketing
Marketing, Branding & Consumer Engagement
Building a recognizable fruit pastry destination.
The website would combine recipe discovery with consumer education and future product marketing.
Marketing programs
- Recipe photography and videos.
- Social media baking demonstrations.
- Coffee-pairing guides.
- Seasonal recipe collections.
- Consumer newsletters.
- Bakery partner features.
- Ingredient education.
- Product sampling programs.
- Retail launch promotions.
- Foodservice buyer presentations.
- Co-branded marketing opportunities.
- Search-focused recipe content.
Proposed campaign themes
- “Three Fruits. Endless Possibilities.”
- “Your Coffee’s Perfect Pastry Partner.”
- “From California Fruit to Golden, Flaky Pastries.”
- “Classic Turnovers. Naturally Delicious Fillings.”
- Recipes & Videos
- Social Media
- Coffee Pairings
- Seasonal Recipes
- Newsletters
- Bakery Partners
- Ingredient Education
- Retail Promotions
- Foodservice Programs
- Co-Branded Programs
Have a question, an idea or a project in mind? We would like to hear from you.